The Flow of Unexpected Marketing

This morning I did some good ol' fashioned offline postering for a yoga class I run.

I run it in a small, boutique gym. They're open early morning and evening and closed during the day. My class is midmorning while the gym is closed to the public and quiet. This suits me as it means I can run the class while my kids are at school.

However my hoped for synergies (the balance of yoga and gym training) didn't eventuate as most of the gym clientele are at work during my class time...

Birthday Freak Out

A few days ago I turned 39. Each year, when it’s my birthday I develop a princess complex. I feel like the world should stop and put on a parade because it’s the day that I was born…